Juuce helped craft Australia's newest quality mattress brand. Who doesn't love a Sleeping Puppy? Juuce played a pivotal role in creating Sleeping Puppy's brand identity and online presence. Through comprehensive brand discovery, Juuce crafted a unique identity that resonates with Sleeping Puppy's essence. We translated their vision into a friendly brand identity and a visually engaging and user-friendly e-commerce website, enhancing the brand's digital footprint. The collaboration resulted in a cohesive brand experience, solidifying Sleeping Puppy's position in the market.